New Port Richey Marketing Plan & User Fee Study New Port Richey, Florida

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• Completed: November, 2011
• Facility Type: Recreation Center Feasibility Studies
• Client Category: Municipal & Government

New Port Richey has a recreation center that in previous years has been recognized as part of the Athletic Business Architectural Showcase. Despite this recognition of the structure, the facility operated at a significant deficit which was the impetus of the study B*K was hired to complete.

As part of the scope of services, B*K conducted stakeholder meetings, a review of goals, a market analysis, focus group meetings, user fee and operation analysis, and an implementation strategy for recommendations.